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IELTS® Academic Reading Practice

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This reading practice simulates one part of the IELTS General Reading test. You should spend about twenty minutes on it. Read the passage and answer questions 1-14.

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A Innovation and entrepreneurship, in the correct blend, can bring breathtaking outcomes and push business in front of the pack. Over a different scope of business triumphs, from the Hills Hoist clothesline to the Cochlear ear implant, it is difficult to sum up without saying the creators tapped int...
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Questions 1-8
The reading passage has seven paragraphs labelled A-G.

Which paragraph contains the following information?

Write the correct letter A-G in boxes 1-8 on your answer sheet.

NB You may use any letter more than once.

1. An explanation of how the market for their cleaning products is widening

2. A reference to the financial problems experienced by a company

3. How the need to increase production lead to further innovation

4. An account of how the dislike of one ingredient inspired the introduction of a new, better one

5. An example of how a product moved into a wider market

6. An example of some innovative ideas

7. An example of how a failing product went on to become a success

8. A reference to the use of research to identify a need

The answer is G. Paragraph G explains how the market for Oz Kleen's cleaning products is widening. It describes the expansion into the British market and plans to enter France, as well as developing more Power-brand household products. The text says they are competing in markets all over the world and mentions the range of products and the company's plans for growth abroad. This information shows that the market for their products is becoming broader.

Associated Text:
With an attempted and tried item, Oz Kleen is growing abroad and growing more Power-brand family unit items. Tom Quinn, who recently ran an housing agency, says: “We are rivaling a similar market everywhere throughout the world, the cleaning items are sold all over the place.” Shower Power, known as Bath Power in Britain, was propelled four years back with the assistance of a fare advancement concede from the Federal Government. Oz Kleen is as of now number three in the British market, and the following stop is France.

The answer is E. Paragraph E provides a reference to the financial problems experienced by Oz Kleen. It specifically mentions that the company operated “hand-to-mouth” and that capital was extremely low. It also describes the additional financial strain from paying new-line charges to market chains, which further squeezed profit margins. These details highlight the financial difficulties faced during the growth of the product.

Associated Text:
This stage, reviews McDonnell, was exceptionally intense. "It was hand-to-mouth, the capital was extremely low," she says. Oz Kleen needed to pay new-line charges to market chains, which additionally crushed edges.

The answer is F. Paragraph F describes how growing demand for Shower Power required Oz Kleen to innovate further, particularly in the area of production. It explains the purchase of a packaging machine and Peter Quinn’s ongoing development work on a new automated packaging machine to keep up with production needs. These actions were direct responses to the requirement to increase production to meet market demand.

Associated Text:
In spite of the item achievement, Peter Quinn says the organization was careful about to what extent the sales would last and hesitated to burn through cash on redesigning the assembling procedure... In the long run another packaging machine was purchased for $50,000 in the desire for streamlining creation, yet he says: "We got ripped off." Since at that point, he has been building up another computerized packaging machine that can control the measure of foam delivered in the fluid, so bottles can be filled more effectively - "I adore thinking of new thoughts." The machine is being licensed.

The answer is C. Paragraph C contains an account of how Peter Quinn’s dislike of chlorine led to the introduction of a better, citrus-based ingredient. He states he did not want to use chlorine because of poor working conditions and profitability, and instead sought substances like orange peel to replace petroleum contents, resulting in the development of a new formula.

Associated Text:
He hated all the chlorine-based cleaning items that overwhelmed the market. "We would not like to utilize chlorine, straightforward as that", he says. "It offers terrible working conditions and there's no cash in it". Peter looked at citrus substances, for example, orange peel, to supplant the petroleum contents in cleaners. He is credited with finding the Shower Power Equation.

The answer is D. Paragraph D provides an example of how Shower Power moved into a wider market. Initially sold only in bulk to businesses, Tom Quinn decided to sell the product in 750ml bottles to retail customers after customers raved about it at their retail location, and the product gained its first supermarket order after a Woolworths buyer was impressed by its results. This chain of events illustrates the transition of the product into a larger, retail market.

Associated Text:
In the first place, Shower Power was sold just in business amounts, however, Tom Quinn chose to move it in 750ml bottles after the consistent "raves" from clients at their retail location at Beenleigh, close Brisbane... We did a dummy label and went to see Woolworths", Tom Quinn says. The Woolworths purchaser took a container home and could expel a stain from her bowl that had been difficult to move. Starting there on, she supported the item and Oz Kleen had its first grocery store request, for a palette of Shower Power worth $3000.

The answer is A. Paragraph A is an introductory section that provides examples of innovative ideas, such as new water-sparing shower heads, keyless locking systems, and more. It also discusses the importance of connecting ideas with resources to become true innovations. This paragraph is the clearest example of innovative ideas being referenced in the text.

Associated Text:
A few ideas that innovators are striking to potential financial investors include new water-sparing shower heads, a keyless locking framework, ping-pong balls that keep contamination out of water tanks, making teeth grow from stemcells inserted in the gum, and technology to prevent LPG tanks from exploding.

The answer is B. Paragraph B provides an example of how a failing product (Oz Kleen and its line of cleaning products) went on to become a significant success with the development and marketing of Shower Power. The company was declining, the formulas were inadequate, but Shower Power became the best selling bathroom cleaning product in the country, turning around the company's fortunes.

Associated Text:
In 1995, Tom Quinn and John Heron purchased a failing cleaning items business, Oz Kleen... Presently Shower Power is claimed to be the best selling washroom cleaning item in the nation. In the previous year, nearly four million bottles of Oz Kleen's Power items have been sold and the organization presupposes 2004 offers at 10 million bottles.

The answer is C. Paragraph C provides a reference to the use of research to identify a need in the market. It mentions that Oz Kleen conducted statistical research, which showed people were seeking a better bathroom cleaner, and this information drove product innovation toward more environmentally friendly formulations.

Associated Text:
Statistical researching demonstrated that individuals were searching for a superior cleaner for the restroom, all around viewed as the hardest room in the home to clean. The organization additionally needed to make the item recipes all the more environmentally friendly.

Questions 9-12
Look at the following People (Questions 9-12) and The list of statements below.

Match each person with the correct statement

Write the correct number A-E in boxes Questions 9-12 on your answer sheet.

NB You may use any letter more than once.
The list of statements
  1. Thinks new products like Shower Power may incur risks
  2. Explained there was a shortage of cash when sales suddenly rose.
  3. Believes innovations need support to succeed
  4. Says business won’t be competitive with innovations
  5. Bought Oz Kleen.

9. Tom Quinn

10. Belinda McDonnell

11. Peter

12. Grant Kearney

The answer is E. Tom Quinn bought Oz Kleen, as described in paragraph B, but the correct answer by the list ordering is "E," which correlates with statement A: “Thinks new products like Shower Power may incur risks.” However, the actual answer is B (Tom Quinn bought Oz Kleen). For this specific question (9), matching person to statement: Tom Quinn "bought Oz Kleen."

Associated Text:
In 1995, Tom Quinn and John Heron purchased a failing cleaning items business, Oz Kleen, for 250,000. (from paragraph B)

The answer is B. Belinda McDonnell explained there was a shortage of cash when sales suddenly rose, as shown in paragraph E. She describes the period as “hand-to-mouth” with extremely low capital, indicating financial strain while the company was growing rapidly.

Associated Text:
This stage, reviews McDonnell, was exceptionally intense. "It was hand-to-mouth, the capital was extremely low," she says.

The answer is A. Peter thinks new products like Shower Power may incur risks. Throughout the text, particularly in paragraph F, Peter expresses caution about how long sales would last and hesitates to invest in upgrading production. His approach demonstrates awareness of the risks associated with new products.

Associated Text:
In spite of the item achievement, Peter Quinn says the organization was careful about to what extent the sales would last and hesitated to burn through cash on redesigning the assembling procedure.

The answer is C. Grant Kearney believes that innovations need support to succeed. In paragraph A, he says, “Ideas independent from anyone else are completely pointless. An idea only becomes innovation when it is connected to the right resources and capabilities.” This reflects his opinion that innovation requires support and resources to be successful.

Associated Text:
"Ideas independent from anyone else are completely pointless", he says. "An idea only becomes innovation when it is connected to the right resources and capabilities".

Questions 13-14
Choose the correct letter, A, B, C or D.

Write your answers in boxes 13-14 on your answer sheet.

13. Shower Power was concocted in which country?

14. When did Oz Kleen’s next big break occur?

The answer is A. (A) is correct because the passage states that Shower Power was concocted in Australia. In paragraph B, it is mentioned that the lemon-scented cleaner, Shower Power, was created in a factory in Yatala, Queensland, which is in Australia. The other options (B) Britain, (C) America, and (D) Brisbane (which is a city, not a country) do not accurately describe the country where the product was invented.

Associated Text:
One of Australia's most recent innovation triumphs originates from a lemon-scented restroom cleaner called Shower Power, the equation for which was composed in a processing plant in Yatala, Queensland.

The answer is D. (D) is correct because paragraph F explains that Oz Kleen's next big break occurred when the daughter of a Coles Myer executive used Shower Power while on holiday in Queensland and convinced her father the product should be stocked in Coles stores. This direct event led to greater market opportunity. The other options do not coincide with the timing of Oz Kleen's significant breakthrough as described in the passage.

Associated Text:
Oz Kleen's next enormous break came when the girl of a Coles Myer official utilized the item while on holidays in Queensland and persuaded her dad that Shower Power ought to be in Coles general stores.

Answer Sheet
1
2
3
4
5
6
7
8
9
10
11
12
13
14
15
N/A
16
N/A
17
N/A
18
N/A
19
N/A
20
N/A
21
N/A
22
N/A
23
N/A
24
N/A
25
N/A
26
N/A
27
N/A
28
N/A
29
N/A
30
N/A
31
N/A
32
N/A
33
N/A
34
N/A
35
N/A
36
N/A
37
N/A
38
N/A
39
N/A
40
N/A
Score Summary
0 / 1
Multiple Choice
Matching Sentence Endings
Note Completion
Table Completion
Flow Chart Completion
Summary Completion
Multiple Selection
Short Answer
Matching Headings
Matching Features
Matching Information
Identifying Information
Identifying Viewer Claims
Sentence Completion
Diagram Labelling
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Tips to improve your reading speed
To get a high score on the IELTS reading section, you need to have a fast reading speed. To have a fast reading speed, you need to improve your vocabulary and practice dissecting sentences. One strategy to dissect a sentence is to look for the subject and verb of the sentence. Finding the subject and verb will help you better understand the main idea of said sentence. Keep in mind, a common feature of a IELTS reading passage is to join strings of ideas to form long compound sentences. This produces large chunks that students have a hard time absorbing. Do not get overwhelmed by its length, just look for the subject and verb, the rest of the ideas will flow.

Keep in mind, having a slow reading speed makes skimming or scanning a reading passage more difficult. The process of quickly skimming through a reading passage for specific keywords or main ideas is a requirement for you to employ successful reading strategies to improve your IELTS reading score. In other words, skimming and scanning are critical skills to ensure you complete all questions in the allotted time frame.
IELTS Reading Strategies
Once you can read and comprehend a passage with a rate of, at least, 220 words per minute, you'll be ready to start implementing our strategies. All too often, students spend too much time reading the passages and not enough time answering the questions. Here is a step by step guide for tackling the reading section.

  1. Step 1: Read questions first

    One of the most common mistakes that candidates make when approaching the reading exam is reading every single word of the passages. Although you can practice for the exam by reading for pleasure, "reading blindly" (reading without any sense of what the questions will ask) will not do you any favors in the exam. Instead, it will hurt your chances for effectively managing your time and getting the best score.

    The main reason to read the questions first is because the type of question may determine what you read in the passage or how you read it. For example, some question types will call for the "skimming" technique, while others may call for the "scanning" technique.

    It is important to answer a set of questions that are of the same question type. You'll need to determine which question type you want to tackle first. A good strategy would be to start with the easier question type and move on to more difficult question types later. The Easiest question types are the ones where you spend less time reading. For example, the Matching Heading question type is an easier one because you only need to find the heading that best describes the main idea of a paragraph. An example of a difficult question type would be Identifying Information. For this question type, you'll need to read each paragraph to find out if each statement is TRUE, FALSE, or NOT GIVEN according to the passage.

    Here is a table that lists the difficulty levels for each question type. Use this table as a reference when choosing which question type you want to tackle first.

    Difficulty level Question Type
    Easy Sentence Completion
    Short answer
    Medium Matching Features
    Multiple choice
    Matching Headings
    Summary, Table, Flow-Chart Completion
    Difficult Matching Sentence Endings
    Matching Information
    Identifying Information (TRUE/FALSE/NOT GIVEN)
    Identifying Viewer's claims (YES/NO/NOT GIVEN)

  2. Step 2: Read for an objective

    After you've read the questions for the passage, you will be able to read for an objective. What does this mean? For example, if you come across a question that includes the year "1896", you can make a note of when this year comes up in the text, using it to answer the question later on. There are two reading techniques that will help you stay on track with reading for an objective. The first one, skimming, is best defined as reading fast in order to get the "gist", or general idea, or a passage. With this technique, you are not stopping for any unfamiliar words or looking for specific details. The second technique, scanning, is best defined as reading for specific information. With this technique, you are not reading for the overall gist, but rather, specific information. Notice how each of these techniques has a specific objective in mind. This will help you find information more quickly.

  3. Step 3: Take notes

    As you're reading for an objective, you should also be making notes on the margins of the passage, placing stars next to key information, or underlining things that you believe will help you answer the various questions. This will make it easier for you to check back when you are asked certain things in the questions. Choose whichever note-taking system is right for you - just make sure you do it!

  4. Step 4: Answer wisely

    After you've read the questions, read the passage, and have taken any appropriate notes, you you should have located the part of the text where you where you need to read carefully. Then just read carefully and think critically to determine the correct answer.

IELTS Reading Question Types
 
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